Case study: MarketCopywriter
Copy: Collateral brochure
Marketing challenge: When networking with Italian-speaking Pugliese food and wine producers, MarketCopywriter needed collateral that would cross language barriers to describe our integrated marketing communications services.
Copywriting solution: On the brochure cover a provocative Italian-language question targeted Italian-speaking readers. Captioned graphics of traditional Pugliese products lends immediate relevancy while copy addresses producers’ most pressing marketing concerns—and offers MarketCopywriter’s unique copywriting solutions.
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